A FRAMEWORK FOR SOCIAL RESPONSIBLE RETAILING (SRR) BUSINESS PRACTICES

Thomas G. Brashear, Anthony K. Asare, Lauren Labrecque, Paulo Cesar Motta

Resumo


The role of retailers in the practice of social responsible initiatives has been overlooked in the literature. This paper develops a framework for analysis of Social Responsible Retailing (SRR) by focusing on retailing business practices across the supply chain to the end consumer and among the internal and external stakeholders of the retail landscape. The framework is presented as a starting point to develop the concept of SRR and focuses on the potential role retailers can play in developing and coordinating social responsible business practices.

Palavras-chave


social responsibility, retailing, supply-chain

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DOI: http://dx.doi.org/10.21714/1984-6975FACES2008V7N2ART114

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Revista de Administração FACES Journal
ISSN 1984-6975 (online)
Classificação Qualis-CAPES - B2